It has been 43 years since we started FC business. It was the beginning that our neighbors who came to see our prospering coffee shop wanted to open the same shop.

Currently, there are 28 FCs and 2 directly operated shops in Japan.

Regarding the FC business of the Café, as the major chains occupy a lot, so it can be said that all major domestic areas are fulfilling. Namely it is no doubt that they are in saturation and we are in a situation of competing to get customers. On the other hand, our starting point was a roasted coffee. From that point, we are planning to expand overseas based on our originality.

I also assume that attention must be paid to differences in employment, food culture, and customs while also considering the legal matters of each country. In other words, it is an issue whether the same FC package as in Japan will work locally.

I heard that there are many areas in the world where the coffee culture is not known and there are many people who do not know what quality coffee is even in the country of producing coffee beans.

For further improvement of the coffee industry, I feel that we need to know the coffee of home country and other countries and have each other work harder and harder. I think it will be a great benefit to lead to further improvement of the coffee industry.

We would like to proceed overseas expansion after preparing the package (shop style/human resource) system by our new MUC COFFEE ROASTERS business (MCR project) in Japan.
At the present stage, there are issues of distribution under keeping freshness of coffee and keeping the quality at overseas bases. In Vietnam where is also a country of producing coffee beans for popular JAPAN brand’s coffees, we try to reduce transportation costs by consistently producing everything from cultivation of coffee beans to sales and contribute to the local economic development.
In addition, we plan to formulate a way to secure revenue with the MUC brand license.
We are targeting one shop in Vietnam in three years, five shops in the surrounding Asian areas in five years, and 30 FC shops in ten years.
I do not just want to make money but I would like to serve Asian countries.

MUC derives from my grandfather’s name who is the founder of the company. At the end of this year, we plan to sell the topmost premium coffee, which is contained in a special sealed box with high sealability.
For us, coffee is a culture originally came from abroad and it has been specially arranged in Japan. We hope to let customers abroad know about the service of café culture unique to Japan by reversely importing it together with Japanese culture.