A popular sweet originating in Thailand, Roll Ice specialty store "Manhattan Roll Ice Cream." 
The topic is boiling on SNS! Large queues waiting several hours even at shops and events throughout the country! 
At the popular ice cream Expo it is extremely popular enough to have a queue waiting five hours.

Manhattan Roll Co., Ltd. (Headquarters: Shibuya-ku, Tokyo) opened the first store in Harajuku last August. The company opened directly managed stores and franchise stores in Nagoya Osu in June, Fukuoka Daimyo in July, Okinawa Naha and Motomachi in August and Hiroshima Honma in September. Now Kobe Sannomiya store is the 7th store.

Going forward, centering on regional cities throughout the country, they intend to actively develop stores with the goal of 10 stores in 2018. 

http://manhattan-roll.com/
https://www.asahi.com/and_M/information/pressrelease/CPRT201876403.html