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Apr. 14, 2017

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COSMO VITAL starts a franchise chain business of rice bakery

Seven-Eleven former managing director expands franchise of rice flour bakery.

They lend out their own developed rice flour burning equipment, and teach know-how such as compounding ratio of rice flour and how to knead and promote commercialization.
The opening of franchise shop might cost millions JPY.
The company is the mainstay of food machinery, but they decided to expand franchise because there is a lot of demand for rice flour itself and bread.
In addition to those who want to start a bakery corresponding to wheat allergies,
They consider rice shops who are suffering from a decline in demand for staple food rice as the main owner candidate.
There is little deterioration of the taste caused by the oxidation, and the burning caliber for exclusive use of the rice flour of the company can realize the softness at the same level as normal bread in structure to burn with approximately anoxic overheat steam.
Rice flour is also made by using a heating cooker developed by the company.
It has a higher viscosity when mixed with water than ordinary rice flour, which becomes a substitute for a thickener or an emulsifier, The bread is baked with 100% rice flour and additive free
Since rice flour is expected to expand rapidly in demand, "We would like to make it possible to mass-produce with business with flour millers if possible" (Kanami president).
Cosmo Vital is a venture started in March 2016.
President Kanami is former managing director of Seven - Eleven Japan and he has a wide network of connections in the food industry.